¡¡¡¡ Ningbo peacebird group is specialized in study, design, manufacturing and marketing of fashionable leisure clothing, and runs investment expansion, import and export trade, medical treatment and health protection, printing and packing, material flow, exchange market for used cars concurrently. The company was established in 1989, and peacebird brand is created in 1995. Leaded by investment, holding and expansion, aimed at fashion industry, represented by peacebird brand, centered on fashionable leisure clothing, it strives to become a modern enterprise group based on real-estate by pluralistic development and specialized management. The central part is investment, holding center¡ª¡ªNingbo peacebird investment group limited company, under which there are: Ningbo peacebird shares limited company, Ningbo peacebird fashionable women¡¯s wear limited company, Ningbo Batesburg clothing limited company, Ningbo peacebird business wear limited company, Ningbo peacebird import and export limited company, Ningbo Sinbond import and export limited company, Zhongtong investment and development limited company, Ningbo Chengnan exchange market for used cars limited company, Ningbo Tonghe hospital, Ningbo Dajiang printing limited company, Yichang peacebird group limited company, Yichang peacebird clothing limited company, Yichang peacebird import and export limited company. With total assets of RMB 1.2trillion yuan £¬ there are 2700 staff, among which 1600 staff are production workers, 1100 staff are management, business, marketing and executive staff. The company keeps being ranked in 100 units of superior income and interests in China¡¯s clothing line. It has been awarded as 100 key enterprises in Ningbo, 100 superior enterprises, 100 superior private enterprises in Zhejiang, and 500 superior enterprises run by the local people since 2000. Sale income of 2006 is RMB 2.3trillion yuan, with RMB 0.09trillion yuan tax value.
The peacebird owns advanced production line for clothing manufacturing that incorporates pressing, shaping with bonding imported from Japan and Germany, with which the annual production is 90 million sets. It strives to become a manufacturing center for China¡¯s modern leisure clothing and a crucial base for international brand wear OEM.
It has won gold medal of China international clothing fair, the title of trustworthy products and high-class product by national clothing monitoring center through long monitoring; it gets through revision trial by ISO9002 quality system for several years running; in 2001 it finished upgrade of ISO9001£º2000 edition; in 2004 it finished ISO14001 quality system certification of environmental protection and OHSAS18001 certification for employment security system. Peacebird is regarded as the first Chinese famous brand in June,2001 (valid for 3 years); it was regarded as Chinese famous brand in 2004; it was praised as the most popular leisure wear brand (in third place); it got certification for exemption from inspection in 2003; it won the title of most favored clothing brand by Chinese youth for the running years of 2004 and 2005 and was nominated style prize and innovation prize for the running two years; it was also the famous trade mark and commercial firm in Zhejiang; Now it is declared as Chinese well-known trade mark.
The peacebird considers corporate culture as the crucial part of enterprise¡¯s management. It has been awarded as city model establishment in corporate culture construction, ¡°regulated and Five-Vitures¡± model establishment, demonstration site for party construction of enterprises run by the local people in Ningbo, contacting site for party construction of enterprises run by the local people, advanced Youth League organization of Ningbo, Wusi red flag Youth League committee of Ningbo, demonstration site for committee construction in Zhejiang.
Peacebird was the first clothing enterprise to advocate leisure concept. After a decade untiring struggle, peacebird group has become a large clothing enterprise and an international fashion industry group with first class brand and equipment, great production capability widely-spread marketing network, excellent management, special quality concept and corporate culture.
In the new decade, withholding the principle of ¡°initiating fashionable philosophy and leading fashionable life¡± and the aim of becoming internationally well-known multinational group and a Chinese-made world brand, we are to make peacebird a large fashion enterprise with permanent management, ever-green cause and eternal brand by systematical system, specialized performance, regulated management and harmonious developing principles.
|
|
